New Product Release iFlora™ Nasal Health (Long Version)

CONTACT:

Roger Braun
roger.braun@sedonalabs.com
928-340-5456
www.sedonalabs.com
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DATE: June 05, 2008
FOR IMMEDIATE RELEASE

New Product Release iFlora™ Nasal Health

Topics:

 

  • New use for probiotics
  • Natural sinus and nasal health solutions
  • Probiotics help immune system work in distal (distant) sites including sinuses

 

A DAILY PROBIOTIC PRODUCT FOR SINUSES LAUNCHES SEDONA LABS NEW LINE OF HEALTH-SPECIFIC PROBIOTICS

The Science Behind the Product Most people associate probiotics with digestive health. However, a 2003 clinical study in Switzerland showed that probiotics taken orally support a healthy immune response in the nasal mucus. The authors concluded, “…the ingestion of probiotics may enhance the immune barrier of the upper respiratory tract and therefore constitute a clinically preventive therapy.” Gluck U, Gebbers JO. Ingested probiotics reduce nasal colonization with pathogenic bacteria (Staphylococcus aureus, Streptococcus pneumoniae, and B-hemolytic streptococci). Am J Clin Nutr. 2003;77:517-30.

Cottonwood, Arizona—Sedona Labs, located in northern Arizona, has been the leader in multi-strain probiotic formulas for over 20 years. The company announces the launch of its new multi-probiotic formula created for seasonal sinus support, iFlora™ Nasal Health. The patent-pending formula contains four probiotic strains. The formula is based on a Swiss clinical study showing that specific oral probiotics can support sinus and nasal health.

The product also contains N-acetyl cysteine (NAC), a natural amino acid antioxidant that helps break up stagnant mucus (mucolytic), which helps support nasal and upper respiratory health.

“We are thrilled with customer response to this product,” says Tracy King, president of Sedona Labs. “As soon as we released it, we started getting amazing testimonials about how it helped people’s sinuses. There appear to be a lot of people looking to support sinus health naturally .”

The company recommends that people take iFlora™ Nasal Health as a daily probiotic. The probiotics in iFlora™ Nasal Health work through the immune system to maintain sinus and nasal health.

The company notes that many people don’t realize that things they do every day can kill off their natural flora. Healthy flora keeps their immune system working at peak efficiency. The real news about this product is that taking specific probiotics that reach your gut can affect the immune cells in your nose! It’s called the distal site immune response.

Antibiotics, chlorinated tap water, birth control pills, antacids, stress, and sugary foods and drinks may deplete the natural flora colonies that exist in the gut and in the mucus lining of the nasal cavity. Supplementing those colonies helps support a strong immune system that is able to prevent unwanted invaders.

Sedona Labs probiotic products

 

  • iFlora™ Multi-Probiotic Formula, a 16-strain formula that has been the company’s leading product for over 20 years
  • iFlora™ Probiotics for Women with specific strains for women’s health
  • iFlora™ Probiotics for Kids with the strains most common in children
  • ZymaFlora™ Acid Balance Formula that contains digestive enzymes, gas-free fiber, and probiotics

 

Other Sedona Labs iFlora™ probiotic products can be purchased in health food stores or at the Sedona Labs website.